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Influencer Marketing Content Marketing Featured

Influencer Marketing: 5 reasons why you should invest now

It’s safe to say that during the last month we’ve all gone through the wringer. COVID-19 has not been easy on any of us. However, the virus has also clearly shown us how quickly people can adapt and how much we rely on each other.…

Eline Vervloet08/05/2020

Fashion Featured

The FW20/21 trends breathe planet earth and a new conscious

The plastic soup, globally increasing temperatures, forest fires in Australia and to top it off, a pandemic that is afflicting the entire world. Crises like these trigger the realization that we are helping ourselves and the planet into the abyss. This heightened awareness of caring…

Mie Van der Auwera04/05/2020

Featured Content Marketing Food for thought

Secrets in delicious storytelling handed to you on a plate

Delicious storytelling - Disclosure; I am a food lover myself. I love to eat. I prefer going to restaurants every evening. You could say wining and dining are my hobbies and on a good day I even like to cook.And even so, nothing could prepare…

Mie Van der Auwera21/04/2020

Featured Food for thought Public Relations

Digital PR at the crossroads of crisis and opportunity

A digital press release written on a Friday afternoon, might not be relevant anymore on Monday morning. Corona puts digital PR in crisis mode too. Luckily in PR, when the narrative of the market changes, we can quickly change the story. And every story has…

Gaya Vermeylen17/04/2020

Featured Content Marketing Food for thought

How storytelling can help your brand during COVID-19

Are you one of those people who can recite every Friends episode word for word? Or can you remember how you felt when princess Leia died in the Star Wars saga? If the answer is yes, then you already know the importance of great storytelling:…

Karen Van Gucht14/04/2020

Featured Food for thought

6 key rules for crisis communication

Our world is currently going through a massive crisis of an unseen format. Although it has an impact on each and every one of us, some businesses are really going through the wringer. The last thing you want to do as a company is making…

Gaya Vermeylen09/04/2020

Featured Content Marketing Food for thought

What’s the new “New Normal” – 7 observations

The New Normal… Or, should we say the new New Normal, because it’s not the first time we talk in those terms. As a matter of fact, the term was first used in context of the financial crisis of 2008. And, more importantly, the global…

Mie Van der Auwera04/04/2020

Featured Content Marketing Food for thought

From good to great content – 9 hacks to consider

Great content is like a piece of heavenly chocolate. You take a look at it and your first reflex is to take a bite. Once you taste it, it’s all you expected it to be and more. You take your time and enjoy every piece…

Mie Van der Auwera02/04/2020

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Featured

Influencer Marketing: 5 reasons why you should invest now

The FW20/21 trends breathe planet earth and a new conscious

Secrets in delicious storytelling handed to you on a plate

Digital PR at the crossroads of crisis and opportunity

How storytelling can help your brand during COVID-19

6 key rules for crisis communication

What’s the new “New Normal” – 7 observations

From good to great content – 9 hacks to consider

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